VP Food Sustainability
World Wildlife Fund

Carlos received his BS in Animal Science from the University of Sao Paulo, and then completed an Executive MBA from the BSP-Rotman School of Business at the University of Toronto and several executive programs. His 25 years of professional experience yields sound knowledge in animal protein sustainability, dairy and beef production efficiency, customer relationship management, strategy, marketing and innovation.
 
Today, as a vice president of World Wildlife Fund’s food team, he leads the organisation’s efforts to promote the sustainable production of meat, seafood, and dairy products. In addition, Carlos sits on the boards of the Global Roundtable for Sustainable Beef and the International Egg Foundation. Before joining WWF, Carlos held senior marketing positions at ABS/Genus, Zoetis/Pfizer and Merial/Sanofi Aventis. Carlos also held several leadership positions in Brazil, including at Sao Paulo Farm, where he managed a 2,000-cow beef ranch, diversifying it into milk, lamb, wild pigs and tilapia.

One of his passions and an opportunity that his career offers is to work with a huge diversity of people from all over the world, including scientists, small and large farmers, farm managers, milkers, cowboys, processors and retailers--people who work hard to put high quality and sustainable food on our tables.