‘Taking on the big boys: Can eggs and egg products exploit declining red meat consumption in developed countries.’

'Taking on the big boys: Can eggs and egg products exploit declining red meat consumption in developed countries.'

31st January 2013

Professor David Hughes, renowned international food marketing expert will speak at IEC Madrid 2013 during the Marketing session on Monday 8th April. His presentation will discuss ‘Taking on the big boys: can eggs and egg products exploit declining red meat consumption in developed countries.’

Professor Hughes is Director of several food marketing businesses as well as being Emeritus Professor of Food Marketing at Imperial College London, and Visiting Professor at the University of Kent Business School and at the Royal Agricultural College, U.K. He is a highly sought-after speaker wherever he goes due to his unparalleled knowledge of global food issues and opportunities. He travels the world talking to businesses, trade associations, governments and conferences on global developments in the food and drink industry.